How do I set up a repricer rule?
In Business > Repricer, press Add rule (or Pick from products). A rule has four steps.
1. Strategy
Enter the product's ASIN, its SKU (needed for live price changes) and a name, then choose how to price it.
| Strategy | What it does |
|---|---|
| Beat Buy Box | Prices just under the Buy Box to take the sale. |
| Match Buy Box | Sits exactly at the Buy Box price. |
| Beat Lowest | Prices just under the lowest competing offer. |
| Match Lowest | Matches the lowest competing offer. |
| Premium | Sits above the Buy Box to keep your margin when demand allows it. |
| Fixed | Keeps one exact price, whatever the market does. |
2. Guardrails
Min price and Max price are required. Suggest min / max proposes values for you. You can also add your Cost, a Min ROI % and a Min profit $, and the repricer won't price below them.
3. Options
Choose which offers to compete with, All offers or Same fulfillment only. Then switch on any of Raise while you hold the Buy Box, Hold when Amazon is on the listing, Keep pricing when the Buy Box is suppressed and Allow a full-size move. Enabled turns the rule on.
4. Review
Check the rule and save it.
Many listings at once
Rules for all creates a rule for each listing, using a percentage below and above its current price. You can also edit rules in bulk, export them, and import a CSV of new min and max prices.