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Plug Seller Help Center

How do I set my costs and buying criteria?

Updated Sep 26, 20261 min read

Go to Settings > Seller Settings, change what you need and press Save settings. The new values apply from your next scan, everywhere you use Plug Seller.

Buying criteria

SettingDefaultWhat it does
Minimum ROI25%Max Cost leaves you at least this return on your cost.
Minimum profit$3Max Cost leaves you at least this much profit per unit.
Target ROI30%The return Real Share aims for. It doesn't change Max Cost.
Max BSR %OffThe BSR turns red outside this top %.

Additional costs

  • Prep fee is $0.30 per unit by default, for labels, bags and your time.
  • Misc fee is a fixed amount per unit.
  • Misc fee % is a percentage of the sale price.

There's no separate field for sales tax or for shipping to Amazon. Add them to your cost, or as a Misc fee, so Max Cost stays accurate.

Defaults

  • Fulfillment, FBA or FBM.
  • Marketplace, the one the Scanner opens on.
  • Amazon region, United States or Canada.

Amazon Seller ID

  • Merchant Token puts a YOU badge on your own offers in the Offers panel.
  • Sourcing ZIP is used for Whole Foods and Amazon Fresh prices.

Privacy

Hide IDs (ASIN, UPC, seller IDs) is on by default and shows dots in place of the codes (why).

Still need help?

Our team answers every message, usually within 24 hours, Monday to Friday.